The classic crossword tile game. You'd better know your dictionary!
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Besides Scrabble, how many other board (or is it bored?) games can boast these qualities? It's entertaining. No matter how many times you play, you will never, ever play the same game twice. It's educational. You improve in the game by improving your vocabulary. What other game will cause your kids to grab for a dictionary with enthusiasm? It's not flashy or made of plastic. Nope, Scrabble's got a board and nice little wooden pews to hold the little wooden tiles.
It involves strategy and chance.
Winning Scrabble gives some serious boasting rights compared to other board games such as Life, where a lot depends on blind luck. Yet chance does play a role in Scrabble, because which letters you draw determines how your game will proceed.